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Our B2B Sales Accelerator Program

Scaling sales is a tough job in any economy.  What we're facing in 2021 is different than anything most founders have ever experiences. After product market fit the pressure is on to immediately prove out revenue, create month-over-month repeatability, and demonstrate a path to accelerated growth.

If you're a technical founder with no previous background in sales it's easy to expend energy and resources with little impact. The ClozeLoop Sales Accelerator is built for you. Each batch benefits for our practical expertise, proven track record, and hands-on guidance specific to your company.

We save you time to market, time to revenue, and help assure the right metrics are attained so that you quickly get to your next funding round.

Term: 3 Months (Quarterly Batches)

Frequency: Weekly 90-Minute Sessions, and office hours

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Prerequisites:

1. Founder Sales Proficiency Assessment
2. ClozeLoop Sales Accelerator Application

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Section I:  

Understanding YOUR Buyer

1. Firmographics, Job-To-Be-Done
2. Current State and Alternatives
3. Converting Features & Benefits to Pain
4. Planting Seeds and Uncovering Symptoms
   

Sales Intelligence: Cultivation & How to Use and Distribute It Inside Your Organization

1. Competitive 
2. Persona
3. Product
4. Objection Handling
5. Running a Playbook
   

Selling Methodology

1. What is a System? What is a Methodology? Why do I need one?
2. Theoretical v. Practical
3. Creating a Selling Culture
4. How to reinforce Sales Training

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Section II:

Managing Salespeople

1. Sales Templates
2. Mutual Accountability
3. Measuring Activity
4. Setting Expectations
5. Feedback Loop and Communication
6. Millennials
   

Coaching

1. Identifying the Gaps and Accelerating Performance
2. SMART Goal Setting
3. Psychology of a Coaching Conversation/Coaching Styles
4. Measuring Coaching Impact

Section III:

Pipeline Management

1. Budgeting
2. Forecasting
3. Deal Score and Probability
4. Debriefing the Sales Call for Clarity

Section IV:

Hiring Your Team

1. Defining Roles and Skills
2. Targeting
3. Assessment
4. Interviewing, TopGrading
   

Onboarding and Retention

1. Onboarding Method & Best Practices
2. Managing Turnover
3. Professional Development

Section V:

Scaling the Sales Team

1. SDRs, BDRs, AEs, and AMs
2. Inflection Points
3. Managed Growth & Acceleration
4. Repeatable Processes

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Coaching the Sales Team

1. Identifying Challenges
2. Outlining the Path to Success
3. Creating Action Plans
4. Defining Consequences
5. Holding Individuals Accountable

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Section VI:

Advanced Sales Organization Development

1. Mentoring
2. Leadership
3. Managing Board/Investor Discussions

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